Personal brand vs business brand
In the 3 years since I started my business, brand building has changed so much. I've always got my finger on the pulse of what is happening in the wider space of entrepreneurship and business because I think it's really important to be aware of how the industry is changing, how people are buying and how people are connecting with brands. Today I am speaking on the observations I have been making in this space to help you determine how you want to approach building your own brand.
What I cover in this episode:
The difference between a personal brand and a business brand
How you can engage with your audience, whichever you choose
My thoughts on ways that you can blend the two
What I am applying to my own business and content
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Connect with Alex: @havenstudioco
Follow the podcast: @brandologypod
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