Connecting with your dream client gets to be EASY
Today we are talking about figuring out who your target audience is, but in a different way to how most people do it. When I started doing branding as a part of Haven Studio, I always knew how important it was to know who your target audience was. However, the way that I used to do it then is not the way that I do it now. I have found a better way to do it that actually provides more clarity for my clients, which is what I'm going to be teaching you in this episode.
What I cover in this episode:
Why we need to know our target audience
How I approach this differently from the norm
Thinking beyond the basic demographics of your dream client
The importance of focusing on the transformation that you provide
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Connect with Alex: @havenstudioco
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